We overflow in a pool of power. Enriched by a fountain of our own compassion, red moves us with the element of intensity. It’s no secret that red draws attention and evokes strong emotions, but why does it do this? Cultural backgrounds play a big role when analyzing our interpretations of each color, but when a color has a biological basis. there is always a common link to the way we each perceive that color. Red is something that represents life if it remains inside of our bodies. However if red escapes us could mean the loss of power, or even death. This is one of the reasons it almost seems as though it’s a shock when we see red, because we question if that source contains some of the power that belongs to us. This is possibly the rationale behind red roses and red hearts symbolizing love. It gives the impression of self sacrifice, and represents the gift of ones inner being to someone whom we care for. That’s the part of our compassionate nature, that overflows when we are in tune with our core. If you’re hungry for more, red also has the ability to stimulate our appetites and enhance the brains attention to detail. Mcdonalds, Chick Fil A, Panda Express, and Chipotle are just some of the few companies on a vast list that have excelled at using the intense, passionate, and emotional changing abilities of red in their logos. A 2012 poker study from the Netherlands shows that the poker players that were given red chips bet more money and were more competitive, while players using white or blue chips tended to fold more. This implicates that red is far more than just a visual sensation, this color actually has the ability to encourage us to take action. Nevertheless, we do not perceive red as all rosy. There is an aspect to this color that awakens our inner animal. Feelings of rage, threat, and even an increase in blood pressure, can all be affects that can act in a negative light from the consumption of red. Therefore, let’s talk about a balance that will make red our companion of peace. Enter the maze of the mind, here we will picture red, and experience all of the feelings and emotions it brings upon us. Any negative feelings such as the rage, anger, or vengeance, allow them to be absorbed by the warmth of your own compassion. In your mind create a warm and loving environment that does not allow pessimism or negativity. Your compassionate nature breaths life into any situation and creates the excitement, love, and passion we feel from red, giving us the energy to be the fire that pushes us to brighten the future.